Content that Catalyzes Transformation


How We Work: Painless, Proven, Pixel-Perfect
Have a story to tell?
We’re always looking for new perspectives, learnings, and experiences to give a bigger stage and stronger voice to. Not a writer? Don’t worry, we’ve even built some AI tools to interview you, and help write a first draft for you to review.

From Commands to Context:
The Future of AV Control with MCP
This white paper explores how the Model Context Protocol (MCP) is transforming the AV and smart workplace landscape. For decades, integration relied on rigid APIs, fragile scripts, and costly maintenance. MCP shifts the paradigm to intent-driven orchestration—where systems negotiate context, adapt dynamically, and deliver outcomes rather than simple commands. Drawing from industry expertise and early adoption examples, the paper highlights why MCP is more than a technical milestone: it’s a philosophical reset that enables resilience, agility, and new business models across AV, IT, and workplace ecosystems.
Case Studies – Opinions and More
Here are some of the additional content contributors that you will find within NΞXXT Connect.

Laura Frank
Practicing What We Preach: When AI Helps Us Think About AI
Simon Dudley
From Noise to Insight: How AI is Super-charging Competitive Intelligence
Greg Herlein
A Personal Journey into AI at the Edge, from Greg Herlein Brightsign
Virginia Molina
Proyecciones Digitales – Marketing Transformation
Byron Tarry
Human Prototyping
Brian Banks
Transforming Field Service
Miles Dean
Paperwork to Peoplework
Brian Adams
NΞXXT CTO Perspective



